Three Ideas to Sell Quickly in a Slow Market
By Joshua Harley

If you have been watching the news at anytime in the past few months, you've no doubt heard about the slowing housing market. So how do you sell quickly in a slow market?

THERE ARE 3 WAYS TO SELL YOUR HOME QUICKLY!

1. Price your home to sell! If you prepare a truly accurate Market Analysis, then you will have a good idea of what price your home should sell for if it sells in the average sales time. If you want to sell faster than 80 days, then consider coming down on the price by $3,000 to $4,000. Anything more (on an average priced home) and buyers may think the price is too good to be true and worry. This will help your home stand out to a potential home buyer or a buyer's agent and encourage the buyer to jump on a good deal. Research has shown that the average home, priced $4,000 below average market sales price, sold in significantly less time.
2. Stage your home to show! Have you ever wondered why new home builders stage their model homes the way they do? Simply put, home buyers usually buy based on emotion, not logic. They have a hard time seeing past the clutter to image themselves living there. If you don't have time to organize and unclutter, then simply stick everything in boxes and move it out of the house (temporary). Also, try rearranging the furniture to improve the flow of the house. Remember, less is more in staging a home. You show me a home that sold for top dollar quickly and I will show you a staged home!
3. Marketing, marketing, marketing! It can't be said enough, marketing is vital in selling your home quickly. Most Realtors set aside little or no marketing budget and merely list your home on the MLS. You can do that and more while saving thousands by not paying the listing agent's commission. It is important to list your home in as many places as possible to make sure your home is in front of the right buyer at the right time. The Internet is not the only place to sell your home but it is an amazing sales tool. If you are going to take full advantage of this tool, then make sure you list your home with as many photos as possible. Make sure you stage your home first as this will make your home look more appealing in the pictures. I would also suggest paying a hundred dollars and have a Virtual Tour done.

As we mentioned, when listing your home online and on the MLS, your home should be listed with as many photos as possible. It amazes me when a FSBO home seller or an agent (even very experienced agents) lists your home on the MLS without photos. Sure, they will eventually get the photos online but wow, what a missed opportunity! Hundreds of thousands of home buyers subscribe to "just-listed" listings. Do you want the first impression of your home to be merely text? Do you think anyone will call to see your home? Nope! The MLS only allows a few photos but there are free services like Google Picasa that allow you to create a slideshow with virtually unlimited photos. Plus you can use the link to the Slideshow in the MLS.

For your free For Sale By Owner listing, please visit us at FSBOmarketplace.com.

Josh Harley is the CEO of FSBOmarketplace.com, a "For Sale By Owner" site dedicated assisting in the buying and selling of real estate as FSBO or "By Owner". Sellers can list their home for free and buyers can search for homes by map. Also find extensive articles for learning the techniques for buying and selling For Sale By Owner.

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